Dental Clinic Support

Old Gentlemen Ltd is a management consulting and assistance company specializing in business support, scientific marketing, machine learning, and qualified lead generation to support dental clinics operating in the dental tourism sector, needing to develop, reorganize, and monitor their business.

It also specializes in management controls and the digitalization of corporate workflows to help streamline and industrialize internal development processes.

With the "synapsy" business concept, you can manage the entire patient journey with a single management system. From the patient's expression of interest to the procedure, the entire process is under control.

Business Concept Synapsy

Our work was based on a detailed analysis of the patient recruitment methods of Dental Clinics operating in dental tourism.

After approximately 2 years of testing and metrics collection, our research and development team has theorized and perfected a new Cognitive Business model (synapsy) capable of developing advanced production activities and new dynamics for acquiring new patients, defining:

 

  1. production planning for the sales network;
  2. communication models between internal production departments;
  3. significant decrease in the pulverization of first contact activity;
  4. predicting new development dynamics to be exploited through the use of scientific marketing, machine learning, analytical inputs and strategic outputs;


Optimize your business and increase conversions by giving your patients the option to finance their dental procedure or implant with small installments.

The financial advisors, partners of Old Gentlemen Ltd, are available to your clients for FREE financial advice.

Learn more

The right Business Support optimized for Dental Clinic.

Our business support concept includes a multi-channel collection of qualified leads, which gives you the opportunity to increase your usual conversions, and we also replace 10% of any non-compliant leads.


If you are looking to develop your network of Collaborators, Referrals, Ambassadors, or Influencers, you can use our exclusive Affiliate Marketing Campaign to develop collaborators and partners in Italy, Spain, Germany, Belgium, and France.


Clinics that have chosen Old Gentlemen Ltd


Lead Generation Solutions

SMS Marketing

Enhance your customer experience with targeted emails and SMS for impactful omnichannel communication that drives results. Use real-time customer data and insights to personalize every message for maximum relevance and engagement.

E-Mail Marketing

Any email sent to a customer (or potential customer) can be considered an email marketing activity. However, this term is typically used to refer to sending emails to acquire new customers, build loyalty, or convince existing ones to purchase something immediately (call to action).

WhatsApp Marketing

The leading and most complete solution for WhatsApp marketing

Manage WhatsApp chats and campaigns with your team in a single cloud platform.

Get consents, create newsletters, chatbots and analytics with full support and ease

100% GDPR compliant with the official WhatsApp API.


Shopping Center Info Desk

Shopping centers in Italy are frequented by tens of thousands of people every month, and therefore represent an important promotional tool for companies wishing to advertise their business effectively and directly.

Volantinaggio Door to Door

Leaflet distribution service: A5 flyers are available in mailboxes in buildings and shops (or just mailboxes) in the densely populated center of Salerno. The service is carried out by a team of at least 6-8 people.

Street Advertising

Truck-based advertising in cities (8 hours a day from 9am to 5pm approximately, with short breaks at transit points), 6x3, 5x3 or 4x3 m poster, including printing of 2 posters (excluding any municipal taxes of the individual municipalities visited).

Advertising on Television

15-second commercials on all Mediaset networks to increase visibility by selecting the geographic areas of interest and the target audience.

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    WhatsApp Marketing

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    eMail Marketing

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    SmS Marketing

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    Pubblicità in Televisione

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    Pubblicità su Strada

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    Pubblicità nei Centri Commerciali

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    Volantinaggio Door to Door

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    Affiliate Marketing

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Affiliate Marketing

How Affiliate Marketing Works:


A company (merchant) creates an affiliate program: and offers a commission for promoting its products or services.

  1. An affiliate (publisher) signs up for the program: and receives a personalized affiliate link.
  2. The affiliate promotes the merchant's products or services through their communication channels (website, blog, social media, etc.).
  3. When a user clicks on the affiliate link and takes an action (e.g., purchase, sign up, etc.), the merchant pays the affiliate a commission.


Benefits for the merchant:

  • Increased visibility and traffic to your website.
  • Acquire new customers and increase sales.
  • Variable and results-based marketing costs.

Affiliate Benefits:

  • Passive income by promoting products or services.
  • Possibility to diversify income.
  • Collaboration with companies that are interesting and relevant to your audience.


Examples of affiliate channels:

  • Blog: The affiliate can write reviews, informational articles, or create content that includes affiliate links.
  • Social Media: The affiliate can share affiliate links on their social media profiles.
  • Email Marketing: The affiliate can send newsletters with offers and affiliate links.
  • Websites: The affiliate can host banners or affiliate links on their website.

In short, affiliate marketing is a win-win strategy for both parties involved, allowing companies to reach new customers and affiliates to earn money by promoting products or services they find interesting.

Our model



Exclusive recruitment campaign – Sviluppo Publisher and partners in Italy, Spain, Germany, Belgium, France.


Step 1:

Creativity completely dedicated to the search for publishers and partners who can refer clients interested in Dental Tourism, through:

  • word of mouth;
  • Facebook profiles;
  • Instagram profiles;
  • touch profiles etc.;


Step2:

Setting the search target such as gender, age, area, etc.


Step3:

Definition of a potential commercial proposal, for example: the collaborator will be awarded up to 10% for each customer referred who has carried out the intervention.


We are committed to finding up to 100 potential Publishers who have expressed interest in the collaboration offer. The Merchant will naturally close the deal.


Operating points:

  • activity planning with geolocation;
  • database development based on the chosen target;
  • creation of the research communication strategy in the language of the chosen country;
  • development of a landing page with all the information for the Publisher;

Financial Consulting

Analyses


Although dental tourism offers patients significant savings compared to dental treatment in their home country, for major dental procedures, such as full-arch surgery or special implants, the total cost, while advantageous, can often reach high figures. Often, even highly interested patients may not proceed with the procedure because they have difficulty paying for it in one or two installments.

Solution


We've streamlined a reporting process that allows dental clinics with potential patients who need to finance their dental work with small installments to manage these situations completely independently.

Old Gentlemen Ltd's financial advisor partners operating in Italy are at your complete disposal, providing dental clinic clients with advice, assistance, solutions, and quotes.

Through a CRM platform, the dental clinic will be able to enter the name of the client interested in financial advice, specifying their telephone number, contact time, and the amount to be financed.

The platform automatically forwards the request to the financial advisor, who will contact the patient during the time slot indicated for the consultation.


What happens in consultancy?

Step1

During the consultation, the patient is interviewed to verify the possibility of obtaining financing in accordance with Italian banking regulations. If no impediments are encountered, the second step is 2;


Step2

development of an estimate based on the amount and number of installments requested by the patient;


Step3

disbursement of the amount to the patient, at this point the patient will have the amount necessary to confirm and proceed with the procedure;